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Great Homes... Great Neighborhoods!
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July 14, 2010
By Becky Locknane

Patti BlueIn today’s Real Estate Market, the consumer is smarter and more savvy than ever before.  It is our job as Realtors to be attentive to and meet the customer’s needs beyond what they are able to access on the internet about Bluegrass homes.

We must learn to communicate with all types of personalities effectively. Not everyone thinks and learns the same way.  Being flexible means you are willing to accommodate to the thoughts and actions of others. You must learn to recognize what works best with each individual customer.

We must remember our customers are the reason we get paid!  The quality of our service will determine our success.  Listed below are some tips for developing customer loyalty according to Patti Hathaway, CSP, “The Change Agent”:

• When meeting someone for the first time, a customer will decide in the first 15 seconds whether they think you are competent, prepared and whether or not they want to do business with you.
• Make the first 15 seconds count by looking neat, clean and professional. Smile and be cheerful.
• The attitude you project will be reflected back to you by your customers.
• Keep the Customer informed.
• Try to answer all their questions.  If you do not know, do your best to find the answer.
• Respond quickly.
• Listen!
• Say thank you!
• Don’t take your personal problems to work with you. Your customer has enough of their own.
• Ask for feedback.

These are just a few ways to make your customer know that it’s all about them!

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